Retail technology doesn’t exist in isolation.
The systems we build influence pricing decisions, buying cycles, stock control, reporting and margin management.
They shape how independent retailers trade day to day, and that responsibility matters.
Today, EPOS Cubed announces the appointment of Michael Boyle, Founder of Fresh Retail, as a Non-Executive Director. Michael joins us in an advisory capacity and will help board colleagues to shape our product and service roadmap moving forward.
This is a deliberate step.
As we grow, we want decisions about product requirements, roadmap and partnerships to continue to draw on deep, practical retail experience. We want to test our thinking. challenge assumptions. strengthen governance, and keep the voice of the retailer present at board level.
Why Michael?
Through Fresh Retail, Michael works directly with farm shops, food halls and independent retailers on category structure, ranging, margin control and commercial performance.
He has a deep understanding of:
How departments should be structured to make reporting meaningful.
Why margin visibility matters when costs fluctuate.
How buying decisions link directly to stock data.
Where operational friction eats into profitability.
Those insights matter when building EPOS.
Our Storefront™ platform is not just a till… It is a decision platform.
The data it produces informs pricing, supplier relationships and investment choices. Having someone at board level who sees retail performance from the inside adds breadth and depth to how we design and prioritise features and functionality.
“Retailers are being asked to make better decisions, faster. That only works if the systems behind them are clear, accurate and genuinely fit for purpose. I’m looking forward to helping ensure Storefront continues to evolve in a way that supports how independent retailers actually trade.”
A Broader Commitment
This appointment reflects a wider promise to our customers.
We do not build software based exclusively on internal preference. We bring together industry expertise, governance and practical insight so that our systems genuinely serve the sectors we designed them for.
That means:
Challenging our own decision-making.
Inviting scrutiny.
Testing roadmap priorities against real trading conditions.
Keeping customers at the centre of product evolution.
Growth brings opportunity. It also brings responsibility.
Strong governance is not a corporate formality…
✅ It safeguards the business and exists to ensure that our ambition is matched by accountability.
What This Means for Retailers
For our customers, this means Storefront™ continues to evolve with a clear line of sight to how independent retail actually works.
It means we examine development priorities through a commercial lens.
It means we make product decisions with input from people who understand margin pressure, stock discipline and operational reality, not just software design.
Most importantly, it reinforces our commitment to staying true to our core principles: Innovation, Integration and Integrity.
We are proud to welcome Michael to the board and look forward to the perspective he brings.
EPOS Cubed exists to serve independent retailers properly.
Strengthening our governance is part of making sure we continue to do exactly that.
🟩 The future is green – The future is EPOS Cubed
